Design Insights & Strategies for Marketing

Google Ads Creative Tools 2026: Asset Studio, Pomelli & What Changed

21 May 2026 Agency, AI, Brand Trust & Reputation, Branding, Copywriting, Design, Digital Marketing, Digital Strategy, Ecommerce, Ecommerce Agency, Ecommerce Marketing, Ecommerce Strategy, Innovation, Marketing Automation, Online Marketing, Partners, Platforms, Social Media, Technologies, Web Strategy

Creative Is 49% of Your Google Ads Results. Are You Treating It That Way? Every year, Google Marketing Live gives the advertising world a preview of where the platform is heading. This year, one number stood out above everything else: according to Google's own data, creative drives 49% of sales outcomes ...

3 New Google Ad Formats Changing How Your Ads Show Up

21 May 2026 Agency, AI, Brand Trust & Reputation, Business Strategy, Copywriting, Design, Digital Marketing, Digital Strategy, Ecommerce, Ecommerce Agency, Ecommerce Data & Technology, Ecommerce Marketing, Ecommerce Strategy, Innovation, Online Marketing, Platforms, Technologies, Web Strategy

Google's 2026 announcements introduced a lot of new features, but the biggest story from Google Marketing Live isn't the volume of updates. It's the direction they're all pointing. If you've already read our Google Marketing Live 2026 overview or caught Post 1 on how the Google funnel has shifted, you ...

Interop 2026: What Better Browser Standards Mean for You

29 April 2026 Agency, Design, Digital Strategy, Ecommerce, Web Strategy

If your website looks slightly off in Safari, loads sluggishly in Firefox, or behaves differently depending on which browser your customer is using, you are not imagining it — and your developer is not necessarily at fault. Browser inconsistencies have been a persistent headache for businesses and web teams for ...

6 Good Reasons to Invest In Your Website

02 February 2026 Design, Online Marketing, Web Development, Web Strategy

These days, most everybody accepts that a website is a necessary asset for a business. It is the face of your brand online and it gives your consumers another outlet to interact with your company. But many businesses are wondering how much time, effort, and money should actually be put into creating and managing ...

10 Tips for Effective Ecommerce Product Pages

20 May 2025 Copywriting, Design, Digital Marketing, Ecommerce, Inspiration, Online Marketing, Web Development, Web Strategy

The instant a visitor enters your ecommerce site, they are revealed to a lot of information about your site. In those first moments, it is vital that you make a good impression to keep them around longer. Well-designed ecommerce product pages lead your visitors to making that final purchase decision. ...

How to Educate Shoppers on Your Ecommerce Product Pages

25 April 2025 Copywriting, Design, Digital Marketing, Ecommerce, Ecommerce Agency, Inspiration, Online Marketing, Web Development, Web Strategy

When an online visitor hits your product page, it’s like they’ve walked into your store, picked up an item, and are holding it in their hand. Any experienced retail pro will tell you – now is the moment. This is your time to shine, to win their business by drawing ...

The Importance of an Accessible Website: Why You Should Care

05 March 2025 Automotive, Cannabis & CBD, Compliance, Construction Supplies, Customer Retention, Design, Ecommerce, Firearms Ecommerce, Food & Beverage, Manufacturing Ecommerce, Tactical & Duty Gear, Technologies, Web Development, Web Strategy

Did you know that as many as 1 in 4 Americans have some type of disability? That is nearly 61 million people. (Source: CDC) To help protect everyone's equal access to information and public services online, the U.S. Department of Justice has issued guidance on web accessibility and the ...

Enhancing Web Experience With Visual Content

24 May 2024 Design

Using visual content is an easy way to improve the user experience of your website. Images and motion can help you attract attention and guide your visitor’s eye. Visual aids and diagrams help you clearly explain important information and simplify complex ideas. Photos can trigger emotions that draw your visitors ...

The Importance Of Connection In Branding

09 November 2022 Branding, Design, Digital Marketing

A startling statistic reveals that people will spend five years and four months of their life on social media. This means personalization of your brand is more important than ever. It’s a simple equation: emotional connection leads to loyalty. So how do you turn a sales lead from a potential ...

Web & Marketing for Government: Blayzer Is Now On the GSA Schedule

20 May 2022 Agency, Blayzer News, Copywriting, Design, Digital Marketing, Online Marketing, Social Media, Web Development, Web Strategy

With nearly 25 years of experience in web development, ecommerce, and online marketing, Blayzer Digital has strived to provide excellent service to wide range of customers. Today we are happy to announce that range is growing even wider. Blayzer is now part of the General Services Administration (GSA) schedule and ...

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