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Mechanics working on vehicles in a busy automotive repair garage, representing parts and service that drive repeat purchases

Automotive Post-Purchase Flows That Build Repeat Buyers

A customer buys a $180 brake kit from your BigCommerce store, gets a shipping confirmation, and then hears nothing from you again until your next site-wide sale. Eighteen months later, when those pads wear out, they type "brake pads for" their car into Google and buy from whoever shows up ...

The Importance of an Accessible Website: Why You Should Care

Did you know that as many as 1 in 4 Americans have some type of disability? That is nearly 61 million people. (Source: CDC) To help protect everyone's equal access to information and public services online, the U.S. Department of Justice has issued guidance on web accessibility and the ...
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