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301 Redirects: Why They Matter for Site Migrations

B2B Ecommerce, Cannabis & CBD, Construction Supplies, Ecommerce, Ecommerce Strategy, Firearms Ecommerce, Food & Beverage, Manufacturing Ecommerce, Product Launch Strategy, Tactical & Duty Gear, Web Strategy
A new website launch is one of the most exciting milestones for a business owner. New design, cleaner navigation, faster load times — it feels like a fresh start. But in the rush to go live, one critical step gets skipped more often than any other, and the consequences can ...

Marketing as a Signal and Not a Noise

Online Marketing
With the increasing amount of marketing and advertising activities, it can be hard to reach your customers. People are bombarded with 4,000 to 10,000 messages per day and less than 100 of those messages will be remembered. Which means you need to stand out from the crowd or your message ...

How to play the Hashtag Game

Social Media, Web Strategy
Hashtags have become so well-recognized today that it’s rare to find anyone who doesn’t know what they are. However, knowing something doesn’t mean you can use them well. Keep it short and sweet: Hashtags are supposed to make things easier to find and engage with. Therefore, not many will use ...

Must-have Marketing Technologies of 2017

Online Marketing
With the rapid development of technology nowadays, there are many tools out there that can help companies accomplish their jobs better, faster, and easier. However, with an overwhelming amount of tools available, sometimes it can be difficult for businesses to choose the right ones. And that’s where Blayzer comes in! ...

The Benefits of Each Social Media Marketing Platform

Social Media
Trying to decide which social media marketing platform to use? That is no easy task as more and more new social media platforms get embedded in our daily lives. If you’re not planning to use social media to market your business then you should be asking yourself, “why not?” Nearly ...

Bing Ads – Is it Important?

Online Marketing
Are Bing Ads a part of your search marketing strategy? If the answer is no, it means you are passing up a great opportunity. We know what you’re thinking: “No one uses Bing, so what can I miss?”. Believe it or not, Bing holds over 30% of the search marketplace in the ...
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