Design Insights & Strategies for Marketing

Out With the Old and In With the New – Blayzer Reveals New Digital Marketing Agency Website

13 April 2020 Blayzer News, Design, Inspiration, Web Development, Web Strategy

Just as the cobbler’s kids often go barefoot and doctors notoriously make the worst patients, some digital marketing agency websites can be a little...underwhelming. Blayzer’s was no exception.We overhauled our website back in 2017. Aside from a full homepage update in 2018, some content additions and CSS tweaks here and ...

a close up of developer working on some code in dreamweaver

The Top 5 Web Development Problems Blayzer Solves for Our Clients

09 April 2020 Design

It seems like there are more and more things that can go wrong with a website every day. With each new advancement in technology and each new feature or functionality comes more lines of code or script to get broken. As a company that specializes in solving website development problems ...

Designing for Conversion

09 April 2020 Design

Some companies believe all it takes to make a successful website is good content. While well-written, relevant content is crucial, poor design can keep visitors from moving past your homepage and ever finding out what you’re all about. It’s a simple matter of human behavior. Despite all our lifelong warnings ...

Mobile-Friendly Website Checklist

06 April 2020 Design, Mobile Apps & Development, Web Development

If you’re looking for the next big thing to focus on for your online marketing plan this year, the best place to start is with one of your top objectives from the last few years: Mobile Optimization. Unlike other trends of the digital past, like Flash intros, splash pages, or ...

10 Question Online Strategy Performance Review

06 January 2020 Design, Mobile Apps & Development, Online Marketing, Web Development, Web Strategy

How effective is your online strategy? Does it position you as a leader among your competitors? Does it wow your customers and intrigue new prospects? Does it utilize today’s top tools, tactics and technologies and align with the best industry practices? Ask these 10 questions to review your online strategy's performance. We’ve ...

Blayzer Joins BigCommerce Partner Program to Provide Customization to Online Retailers

21 May 2018 Design, Online Marketing, Technologies, Web Development, Web Strategy

Blayzer today announced a partnership with BigCommerce to enhance its suite of web and marketing solutions for manufacturers, retailers, distributors, and other companies that sell products online. As part of the BigCommerce Partner Program, Blayzer will now be able to offer clients custom commerce solutions powered by BigCommerce, the leading ...

Branding Myths & Misconceptions

06 April 2018 Design

Let’s get this out of the way right off the bat – a brand is not a logo, a color palette, or a slogan. It is the perception of your company and its products through the eyes and experiences of your customers. Visual and creative assets are a big component ...

Great Products Alone Don’t Make Happy Customers

23 March 2017 Design, Mobile Apps & Development, Web Development, Web Strategy

These days, the business process is all about the customer. It’s not enough to just have a great product. Customers expect a more interactive approach with each company and purchase. It’s all about a collective experience ‒ the search, the decision, the purchase, the support, and the follow through. (more…)

How to Be a Great Client & Get Better Results

22 February 2017 Design, Mobile Apps & Development, Online Marketing, Web Development, Web Strategy

Part of the sales process for any business is looking at your current clients and saying, “We need more like Company ABC”. In some cases, this A-list is determined by how much and how often they buy services. In others, it comes down to the quality of the relationship. We’d ...

Website Design Process: Old vs. New

14 February 2017 Design, Web Development, Web Strategy

Wow. It’s already 2016. If you would have asked me when I was a kid what the world would be like today, I'm sure I would been expecting flying cars. Well, we might not have flying cars yet, but the technology of the world has changed dramatically, especially within the ...

Archive