Blayzer Blog | Agency Insights on Ecommerce & All Things Digital

6 Good Reasons to Invest In Your Website

02 February 2017 Design, Online Marketing, Web Development, Web Strategy

These days, most everybody accepts that a website is a necessary asset for a business. It is the face of your brand online and it gives your consumers another outlet to interact with your company. But many businesses are wondering how much time, effort, and money should actually be put into creating and managing ...

5 Signs It’s Time for a Website Makeover

20 December 2016 Design

First impressions are everything, especially in business relationships. More often than not, those first impressions are happening online, via your company's website. With technology changing so rapidly, businesses need to prioritize the look and feel of their websites to avoid scaring away potential customers and business partners.Blayzer's design team shares ...

Does Email Marketing Create Quality Web Traffic?

07 December 2016 Mobile Apps & Development, Online Marketing, Web Strategy

Have you been wondering how to get more quality traffic to your website? One strategy you might consider is email marketing. But, does email marketing really create quality web traffic? Our email team recently helped one of our clients with a 6-month campaign to promote their products and build sales relationships. The ...

Micro-Moments: Google Event Recap & Must-Know Info for Marketers

29 June 2016 Online Marketing, Web Strategy

40,000 online searches occur per second in the United States. These are people creating micro-moments: Where do I go to buy red high heels? What is there to do in St. Louis on a Wednesday? What is the best nail salon around me? These are only the obvious ones! 40,000 ...

Constructing a Content-Friendly Web Solution

05 May 2016 Design, Web Development

When starting a new website project, one of the most important early steps is to identify the star of the show. What will take center stage on your site? Will it be products, people, or a brand? In many cases, it's content - things like articles, images, videos, blogs, and interactive features. A ...

7 Deadly Website Conversion Sins

26 April 2016 Web Strategy

There is nothing quite like the energy that swirls around the office as a website nears its go-live date. Those last few days are a whirlwind of dotted i's, crossed t's, and closed brackets as all the final pieces come together. Sometimes during the push to publish, site owners get so focused on the details that they forget ...

Shining a Light on “Dark Social” Web Traffic

24 March 2016 Social Media

Can you recall your first experience with social media? Chances are the memory you’re thinking of is far too recent. You’ll need to reach back a bit further to get to your true first time.It’s hard to remember social media prior to Facebook and Twitter, or even MySpace and Friendster. ...

Is WordPress Right for Your Site?

24 March 2016 Design, Mobile Apps & Development, Online Marketing, Web Development, Web Strategy

With a 59.4% market share and growing, it is undeniable that WordPress CMS is the world's most-used content management system for creating websites today. In fact, W3Techs (a company that tracks technology usage) reported in March of 2016 that 26.4% of all the websites in the world are now powered by WordPress, with 500 new ...

Blayzer Achieves Google Partner Status

18 March 2016 Blayzer News, Online Marketing

Blayzer is proud to announce that we have officially obtained Google Partner Status! Now, you may be wondering “Why is being a Google Partner so great? What does it take to qualify for Google Partner Status?” Allow us to explain.JTNDZGl2JTIwc3R5bGUlM0QlMjJ0ZXh0LWFsaWduJTNBJTIwY2VudGVyJTNCJTIyJTNFJTBBJTNDYSUyMGhyZWYlM0QlMjJodHRwcyUzQSUyRiUyRnd3dy5nb29nbGUuY29tJTJGcGFydG5lcnMlMkZhZ2VuY3klM0ZpZCUzRDk5MjI3NTQyMzclMjIlMjB0YXJnZXQlM0QlMjJfYmxhbmslMjIlM0UlMEElMjAlMjAlMjAlMjAlM0NpbWclMjBzcmMlM0QlMjJodHRwcyUzQSUyRiUyRnd3dy5nc3RhdGljLmNvbSUyRnBhcnRuZXJzJTJGYmFkZ2UlMkZpbWFnZXMlMkYyMDIyJTJGUGFydG5lckJhZGdlQ2xpY2thYmxlLnN2ZyUyMiUyRiUzRSUwQSUzQyUyRmElM0UlMEElMEElM0MlMkZkaXYlM0U=In order to achieve Partner status, Blayzer had to meet 4 specific qualifications provided by ...

We Need to Talk About Your Website Flair

19 February 2016 Design, Online Marketing, Web Development, Web Strategy

Having a website is a great start, but it’s just the bare minimum. Think of it as the “15 pieces of flair” of the digital marketing world. "We need to talk about your flair." Video Clip from Office Space (1999, Twentieth Century Fox Film Corporation)Sometimes it takes a fresh set of eyes or an ...

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