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3 Popular Types of Website Customizations

Web Development, Web Strategy
Sometimes answering questions and providing information isn’t all your need from your website – you want to give your users something to do.Perhaps you want them to make reservations, manage information, or interact with each other in an online community. Maybe you want to build an online application and sell ...

Marketing as a Signal and Not a Noise

Online Marketing
With the increasing amount of marketing and advertising activities, it can be hard to reach your customers. People are bombarded with 4,000 to 10,000 messages per day and less than 100 of those messages will be remembered. Which means you need to stand out from the crowd or your message ...

Marketing vs Advertising

Web Strategy
No, no it’s not. To the untrained eye, it might seem like they are the same thing, but advertising is a function of marketing. While both advertising and marketing seek to do the same thing--selling a good/service, there are also differences between the two.With all the design work, photography, and ...

How to play the Hashtag Game

Social Media, Web Strategy
Hashtags have become so well-recognized today that it’s rare to find anyone who doesn’t know what they are. However, knowing something doesn’t mean you can use them well. Keep it short and sweet: Hashtags are supposed to make things easier to find and engage with. Therefore, not many will use ...
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How to Boost E-Commerce Sales with Instagram

Social Media, Web Strategy
With over 600 million users, and the last 100 million joined in just the past six months, Instagram is one of the biggest and most engaged online communities to date. The types of users it attracts makes Instagram a successful sales channel. According to a study by Iconosquare, the majority of ...

Must-have Marketing Technologies of 2017

Online Marketing
With the rapid development of technology nowadays, there are many tools out there that can help companies accomplish their jobs better, faster, and easier. However, with an overwhelming amount of tools available, sometimes it can be difficult for businesses to choose the right ones. And that’s where Blayzer comes in! ...
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