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Right Part Product Recommendation & Upsell Engine

Your catalog has the right product. Right Part makes sure every customer finds it.

Right Part is an AI-powered shopping assistant that reads your product catalog, understands plain-language questions, and delivers accurate, visual recommendations that move customers from browsing to buying.

Beta Testers Needed!

Right Part is now live for beta testing. Sign up today to try it out in your store before your competitors do. Compatible with BigCommerce, Shopify, WooCommerce, and custom CSV product data.

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A smarter way to shop a complex catalog

Right Part connects to your product catalog and puts a knowledgeable assistant in front of every visitor. Customers describe what they need in plain language, and Right Part finds the best match from the products you actually carry. It surfaces relevant accessories, compatible parts, and higher-value alternatives at the right moment, so customers build better orders and your catalog works harder than it ever has as a static list.

Catalog Friction Kills Conversions

When customers can’t find what they’re looking for, they leave. Large catalogs with technical SKUs and complex product relationships make that problem worse.

Poor Product Discovery Costs You Revenue

Most shoppers won’t dig through filters and subcategories to find what they need. Products that aren’t found aren’t purchased, regardless of how good they are.

Product Questions Overload Your Support Team

“Which part fits my model?” and “What accessories do I need?” are common questions. Answering them manually at scale is expensive and slow.

How Right Part Works

01

The customer describes what they need

A visitor types a plain-language question or project description, anything from “changing the brake pads on a 2019 Ford F-150” to “waterproof a concrete floor.” No SKU knowledge required, no filters to wrestle with.

02

Right Part searches your catalog

Right Part analyzes the request against your connected catalog data and identifies the products that best match the customer’s needs, specifications, and intended use. Every recommendation is grounded in what you sell.

03

Products appear with direct purchase paths

The customer sees clear product cards with images, descriptions, pricing, and direct links to product pages. Compatible accessories, upgrades, and related products appear alongside the primary matches.

Runs on top ecommerce store platforms

Right Part connects directly to your existing product data with no need to rebuild your catalog or switch platforms. Setup is straightforward, and your recommendation engine stays current as your inventory changes through automated catalog sync.

Shopify
BigCommerce
WooCommerce
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Want to put Right Part on another platform? Contact us to discuss your needs.
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Need help with your catalog?

The developers of Right Part are experts at architecting online stores, organizing product catalogs, and optimizing ecommerce data. Contact us for help structuring your product data and getting ready for Right Part.

Right Part delivers results for your business

Higher Conversion Rates

Customers who find the right product faster are customers who complete their purchase. Right Part reduces the catalog friction that causes visitors to abandon their search before they buy.

A Better Customer Experience

Shoppers get immediate, personalized guidance without needing to know your catalog structure. The result is a confident, informed buyer who doesn’t need to call, email, or guess.

Deeper Product Discovery

Right Part surfaces products that standard navigation, filters, and keyword search routinely miss. Your full catalog becomes accessible, not just the products customers already know to look for.

Increased Average Order Value

Relevant upsell and cross-sell recommendations appear at the moment they’re most effective. Customers add accessories, compatible parts, and complementary items because they’re presented in context, not buried in a sidebar.

Reduced Support Workload

Common product selection questions get answered automatically, before they reach your team. Your support staff can focus on the complex situations that actually require a human conversation.

Built for Complex Catalogs

If you sell technical products, replacement parts, equipment, components, or hundreds of similar SKUs, Right Part is built for exactly that environment. The more complex your catalog, the more value it delivers.

Customers find what they need, even when they don't know what it's called

Most customers describe their problem, not the product name. Right Part understands intent-driven descriptions and matches them to the correct items in your catalog, even across high-volume SKU sets with technical specifications. Your catalog stops being a barrier and becomes the source of every answer.

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Accepts natural, conversational descriptions instead of requiring exact product names or part numbers
Performs catalog-grounded matching based on product attributes, specifications, and intended use
Works across large and technically complex product libraries where keyword search often fails

Every recommendation is an opportunity to grow the order

Right Part doesn’t stop at finding the primary product. It identifies compatible accessories, higher-value alternatives, replacement components, and complementary items that complete the purchase. These recommendations appear in context, when the customer is already engaged and already buying.

Recommends compatible accessories and add-ons based on the customer’s specific request
Surfaces upgraded or alternative products when relevant to the customer’s stated need
Presents bundled and related items that increase order completeness and average order value
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From conversation to cart, with no guesswork in between

Text-only results slow customers down. Right Part delivers visual product cards that include images, key details, pricing, and direct links, so the path from recommendation to purchase is immediate and clear. On any device, the experience feels like talking to a sales associate who already knows your inventory.

Product images, descriptions, and pricing displayed directly in the recommendation response
Direct links to individual product pages reduce the steps between discovery and purchase
Mobile-optimized interface keeps the experience clean and conversion-ready on every screen size

69%

of shoppers go straight to the search bar when they arrive
(Nosto)

80%

of shoppers have left an online store because search didn’t meet their expectations.
(Nosto)

7%

higher average order value for digital retailers using generative AI and agents
(Salesforce)

19.3%

of all online purchases are returned.
(NRF)

26%

of revenue come from visits involving a recommendation click.
(Salesforce)

15%

potential revenue lift from personalization
(McKinsey)

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Built by an agency that's been doing ecommerce since before most platforms existed

Blayzer Digital Logo

Right Part is built and supported by Blayzer Digital, a full-service ecommerce agency headquartered in St. Louis. Since 1998 Blayzer has helped businesses launch, grow, and scale online across BigCommerce, Shopify, WooCommerce, and more platforms. Right Part is backed by Blayzer’s team of ecommerce specialists who understand catalog architecture, product data, and the real selling challenges your store faces. When you need help beyond the app, the full Blayzer agency is behind you.

Your catalog is already full of the right products. Let Right Part connect your customers to them.

Sign up below to join the Right Part beta program and put an intelligent sales assistant in front of every visitor on your ecommerce store. Whether your store runs on Shopify, BigCommerce, or WooCommerce, Right Part can be up and running without disrupting your existing setup.

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