Proje Premium Car Care stands as a premier provider in the automotive industry, offering high-quality car care products that cater to enthusiasts who prioritize meticulous vehicle maintenance. Known for their comprehensive range of cleaning, polishing, and protective solutions, Proje has built a reputation for excellence. Their commitment to quality is showcased through a robust online store that serves a global clientele, emphasizing their role as industry leaders in premium car care.
Since 2023, Proje has entrusted Blayzer Digital with their digital marketing, focusing on enhancing their ecommerce email strategies and boosting their SEO. This ongoing partnership has been instrumental in expanding Proje’s digital footprint, helping to improve their visibility online and engage more effectively with customers.
In 2024, building on the solid results from the digital marketing efforts, Blayzer Digital undertook a significant redesign of the Proje Products Shopify store. The goal was to refresh the site’s look and feel, streamline its functionality, and optimize the user experience to better handle increased digital traffic. Key enhancements included better content management tools that empowers Proje’s team to update their site effortlessly and a design optimized for mobile users to improve conversions from Instagram and other social media platforms.
Kicking our ongoing marketing efforts into higher gear with the site redesign has supercharged Proje’s digital presence. The makeover didn’t just spruce up the looks—it fine-tuned the existing Shopify engine to run smoother and faster, especially on mobile devices. The site now sports a more intuitive backend, empowering Proje’s team to swiftly update content and roll out new products with ease. This has led to a noticeable boost in traffic, a surge in user engagement, and increased sales, reinforcing Proje Products’ standing as the go-to for premium car care enthusiasts. With the latest enhancements, Proje’s Shopify site is now perfectly poised to handle an ambitious marketing and promotional schedule in 2025.